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Posted by Dr. Marcus

January 30, 2024

4 min read

Influencers vs. Celebrity Endorsements: Which is more Effective?

The effectiveness of influencers versus celebrity...

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Posted by Dr. Marcus

January 30, 2024

4 min read

Impact of Culture on Global Advertising Strategies

Culture has a profound impact on...

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Posted by Dr. Marcus

January 30, 2024

4 min read

Psychology Behind Successful Loyalty Programs

Successful loyalty programs leverage psychological principles...

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Posted by Dr. Marcus

January 30, 2024

4 min read

Is there a Backlash against Intrusive Online Ads?

Yes, there has been a significant...

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Posted by Dr. Marcus

January 30, 2024

4 min read

Role of Big Data in Personalized Advertising

Big data plays a crucial role...

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Posted by Dr. Marcus

January 30, 2024

4 min read

Social Media's Role in Crisis Management

Social media plays a significant role...

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Posted by Dr. Marcus

January 30, 2024

5 min read

Leveraging User-generated Content for Brand Promotion

Leveraging user-generated content (UGC) for brand...

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Posted by Dr. Marcus

January 30, 2024

4 min read

Role of Chatbots in Improving Customer Service

Chatbots play a crucial role in...

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Posted by Dr. Marcus

January 30, 2024

4 min read

How does Nostalgia Influence Consumer Choices?

Nostalgia, a sentimental longing for the...

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Posted by Dr. Marcus

January 30, 2024

4 min read

Impact of Emotional Appeals in Advertising

Emotional appeals in advertising can have...

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